TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
The advertising agency INNOCEAN, Seoul creates this heart-touching advert for Hyundai.
The advert directed by Yi Yong, follows the journey of a wedding planner as she organizes what is perhaps the most challenging wedding she will ever have to set up. The IONIQ 5 helps her overcome all the obstacles that her job throws her way.
Credits
Advertising Agency: INNOCEAN, Seoul, Korea (Republic of)
Film Production Company: Maverick
Creative Director: Daeyung Eum
Sr. Art Director: Jeonggon Kang
Copywriter: Wonjun Choi
Account Director(Team Leader): Euisung Ha
Sr. Account Executive: Yunjo Hwang
Account Executive: Gapryeol Han
Director: Yi Yong
Executive Producer: Seongwoo Nam
Producer: Minjun Kim
The background music is the song Build Me up Buttercup
SINGER: Yoon Min (Touched Main singer)
Touched (Korean Rock Band)