Finland – the happiest country on earth

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Good

Agency Technology, Humans And Taste (THAT), and Honor Society directing duo Cary & Jon bare (and ‘bear’) create a funny campaign for The Finnish Long Drink. All adverts have the tagline “Finland – the happiest country on earth” and embrace brand whimsey, and its Finnish origins, leaning into common country stereotypes and irreverent humor made commonplace in ads directed by award-winning directors Cary & Jon.

Finland has been crowned the happiest country in the world for the fifth consecutive year, scoring significantly ahead of its peers in the World Happiness Report 2022 ranking.

Top Gun: Maverick actor Miles Teller makes fast friends with a bear deep in the Finland wilderness. Miles Teller is an investor in The Finnish Long Drink company.

Miles Alexander Teller
Miles Teller
Finland - the happiest country on earth
Finland – the happiest country on earth

Funny

9.8

I like it!

Memorable9.0
Effective10.0
Style10.0
Heart or Humor10.0
Execution10.0
Reader Rating: ( 0 vote ) 0

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