Bud Light: Pit of Misery – Dilly, Dilly
In this commercial
Review
Memorable
Effective
Style
Heart or Humor
Execution
Funny
Bud Light unveiled a new funny commercial created by the advertising agency Wieden & Kennedy. This advert is created on the same theme as the previous one, Banquet. The made-up phrase “Dilly, Dilly” is back in the “Pit of Misery” commercial and it acts as a medieval version of “cheers.”
The marketing story of the advert is “If you can’t count on a friend to bring Bud Light to the party, then that’s not a friend you can count on.”
Dilly, Dilly
8.0
A hilarious advert.
Memorable8.0
Effective7.0
Style8.0
Heart or Humor9.0
Execution8.0
( 0 vote ) 0
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As a NFL sponsor Bud Light should change theirt commercial to Philly Philly if Philadelphia makes it to the Super Bowl