Amazon Super Bowl ad 2022

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Good

Amazon Super Bowl ad 2022 is named Mind Reader and it is about Alexa. Watch the commercial and answer this question: “Is Alexa reading minds a good idea?” Well, the answer should be “No. No, it is not.”

The Amazon Super Bowl commercial features the real-life couple Scarlett Johansson (“Black Widow”) and Colin Jost (“Saturday Night Live”)

Amazon Super Bowl ad 2022
Amazon Super Bowl ad 2022

Alexa is here to help you get ready for the Big Game no matter how—or where—you’re celebrating this year.

  • For game-day predictions, ask, “Alexa, who’s going to win the Super Bowl 2022?” 
  • For the perfect game-day guacamole, say, “Alexa, add avocados to my shopping list,” or ask, “Alexa, how do I make guacamole?”
  • For more game-day fun, say, “Alexa, tell me a football joke,” or, “Alexa, announce a touchdown.”

Alexa is the Mind Reader

8.0

The ad tries to be funny but fails

Memorable8.0
Effective8.0
Style8.0
Heart or Humor7.0
Execution8.0
Reader Rating: ( 1 vote ) 10

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