TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Sad
Vodafone Hungary unveiled its Christmas advert 2021. The ad is very sad, so if you don’t want to get sad better, don’t watch it.
Created by VMLY&R Hungary, the Vodafone 2021 Christmas campaign is about people living in solitude in Hungary and spending Christmas alone.
The main character of the advert, Uncle Imre, has no one he can share Christmas Eve with at home. The end of the commercial tries to bring a dose of optimism, but the state of sadness will persist for a long time in the viewers’ souls.
