Samsung: Galaxy S20 FE – featuring Millie Bobby Brown
TV Commercial Review
Heart or Humor
Samsung unveiled a promo film for its new smartphone Galaxy S20 FE. The advert features the British actress Millie Bobby Brown, known from the TV Series Stranger Things and the Netflix movie Enola Holmes.
The advert is center on colors feature with the message “For every side of her colorful personality, there’s a Galaxy S20 FE that’s a perfect match: Cloud Red, Cloud Mint, Cloud Navy, and Cloud Lavender.”
I this video Millie Bobby Brown asks her fans “What’s your fave color?”
The ad is fun, single minded, and effective. In the end it evokes an emotional response. You rarely find such a thing in today’s commercials.
The advert took advantage of a celebrity with an engaging creative.