Heineken – Cheers with no alcohol

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Excellent

Publicis Italy creates a funny commercial for Heineken 0.0. The global advertising campaign has the title “Cheers with No Alcohol. Now You Can.”
The advert is a fantasy journey across history and the message is that for centuries non-drinkers have been facing this dilemma: cheers or no cheers?

Heineken - Cheers with no alcohol
Cheers with No Alcohol. Now You Can.

Cheers or no cheers?

10.0

I like it!

Memorable10.0
Effective10.0
Style10.0
Heart or Humor10.0
Execution10.0
Reader Rating: ( 2 votes ) 7.6

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