Super Bowl 2020 ad Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
“The Hype,” the Hard Rock Super Bowl 2020 commercial, is directed and produced by famed filmmaker Michael Bay and stars global superstar Jennifer Lopez, GRAMMY Award-winning artist, and producer DJ Khaled; GRAMMY Award-winner Pitbull; former Major League Baseball All-Star Alex Rodriguez; and singer-songwriter/actor Steven Van Zandt.
The film is fun to watch and beautiful cinematography.