EasyJet: Imagine

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Good

The creative agency VCCP, London creates a new campaign for EasyJet. The 60-sec commercial is directed by The Sacred Egg through Riff Raff Films.
The marketing message is “Calling all explorers! With over 150 destinations to choose from, adventure is just a flight away.”

The background soundtrack music is the song ‘Dreams’ by Cat Power (Charlyn Marie “Chan” Marshall) (cover of ‘All I Have To Do Is Dream’)

The advert is well executed and efficient. It’s a pleasure to watch this TV ad and you’ll want to see it again.

Credits:
Creative agency: VCCP
Executive creative director: Darren Bailes
Creative directors: David Masterman John Cherry
Senior creatives: Seb Housden Ben McCarthy
Agency producer: Andy Leahy
Chief strategy officer: Michael Lee
Planner: Claire Strickett
Client leads: Gemma Findlay Roly Darby
Account director: Miranda Mills-Baker
Account manager: Isabelle Hutchinson
Media agency: OMD
Production company: Riff Raff Films
Director: The Sacred Egg
Owner / executive producer: Matthew Fone
Producer: Jane Tredget
DoP: Eric Gautier
Editor: Sam Bould Cut & Run
Post-production: The Moving Picture Company
Post producer: Lou Unwin
Lead VFX: Alex Lovejoy
Colourist: Richard Fearon
Audio post-production: Jon Clarke Factory
Music: Ben McCarthy Seb Housden Soho Music

(Visited 537 times, 1 visits today)

Adventure

9.4

Impressive VFX.

Memorable9.0
Effective9.0
Style10.0
Heart or Humor9.0
Execution10.0
Reader Rating: ( 2 votes ) 2.8

Related TV Commercials

LEAVE YOUR COMMENT

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.