Downy: Still Fresh featuring Song by Black Box

Downy Unstopables unveiled a funny TV commercial to promotes "Scent Boosters." The advert features the song Everybody Everybody by - Black Box. The tagline is “A Fresh Too Feisty To Quit.” The advert was created by the advertising agency Grey Global Group Inc. Credits Advertising Agency: Grey, USA Global Creative Director: Joe Mongognia Art Director: Andrew Barrett Copywriter: Dave Canavan Production Company: Rattling Stick Directors: Aircastle Executive Producers: Joe Biggins, Jeff Shupe Production Agency: Townhouse Executive Producer: Katy Hill Producer: Samantha Errico Editorial Company: Cut + Run Editor: Robert Ryang Producer: Eytan Gutman Managing Director: Lauren Hertzberg

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Funny

Downy Unstopables unveiled a funny TV commercial to promotes “Scent Boosters.” The advert features the song Everybody Everybody by – Black Box. The tagline is “A Fresh Too Feisty To Quit.”

The advert was created by the advertising agency Grey Global Group Inc.

Credits
Advertising Agency: Grey, USA
Global Creative Director: Joe Mongognia
Art Director: Andrew Barrett
Copywriter: Dave Canavan
Production Company: Rattling Stick
Directors: Aircastle
Executive Producers: Joe Biggins, Jeff Shupe
Production Agency: Townhouse
Executive Producer: Katy Hill
Producer: Samantha Errico
Editorial Company: Cut + Run
Editor: Robert Ryang
Producer: Eytan Gutman
Managing Director: Lauren Hertzberg

Everybody Everybody

9.6

The advert is effective and funny.

Memorable9.0
Effective10.0
Style10.0
Heart or Humor10.0
Execution9.0
Reader Rating: ( 1 vote ) 10

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