Coca-Cola: The Great Meal

In this commercial

TV Commercial Review

Memorable
Effective
Style
Heart or Humor
Execution

Emotional

Anomaly New York creates this emotional advert for Coca-Cola. The background music is the song Sabali by Amadou & Mariam.

The advert is efficient as the product is well presented in various situations and formats. The ad features a high level of artistic creativity that contains aesthetically appealing visual and sound elements.

Credits
The Coca-Cola Company
Group Director Social Center & Prod IMC: Sarah Traverso
Integrated Marketing Comms Director: Guillermo Gimenez-Brotons
Coke IMC Director: Russ Mischner
VP Coke Trademark: Jaideep Kibe
Coke Brand Director: Erica Tuggle
IMC, Sr Producer: Rebecca Smith IMC,
Sr Producer: Jennifer Kramer

Anomaly Group
Creative Directors: Carlos Alija, Laura Sampedro
Creative Director: Dan Shapiro
Associate Creative Director: Harry Neville-Towle
Executive Producer: Jenn Pennington
Account Director: Alyssa Tacopino
Business Affairs Manager: Bianca Lauria


Somesuch
Director: Kim Gehrig
Executive Producer: Nicky Barnes
Head of Production: Michelle Stark
Producer: Lee Groombridge
Production Supervisor: Luke Thornton
Director’s Assistant: Steve Shaw
Global DOP: James Laxton
Global Food Stylist: Katie Giovani

Review

8.8

A high level of artistic creativity.

Memorable8.0
Effective9.0
Style9.0
Heart or Humor9.0
Execution9.0
Reader Rating: ( 3 votes ) 6.8

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