Co-op Christmas Commercial 2020
TV Commercial Review
Heart or Humor
Co-op unveiled its Christmas Commercial 2020, featuring two real-life brothers from Leeds, Austin, and Rocco Haynes, aged 12 and 6, performing an acoustic version of Oasis’ ‘Round Are Way’. The advert was created by the advertising agency Lucky Generals.
According to the Lucky Generals, the campaign encourages everyone to do their bit, through the story of two brothers who remind
their whole street that regardless of what may be this Christmas we can all make a difference.
The tagline is “We can all do our bit for our community.”