TV Commercial review
Memorable
Effective
Style
Heart or Humor
Execution
Good
‘Good Taste with a Twist’ 30 sec TV commercial was created by the advertising agency Fold7 for Kronenbourg 1664 Blanc. Directed by Stink’s Wolfberg and shot by fashion and luxury photographer, Vincent Gapaillard, introduces us to ‘Le Bar Blanc’ a place where a blue lobster cracks open the bottles and the jazz band’s vocalist is a cute French bulldog sporting a blue mustache.
Credits
Agency: Fold7
Client: Nikola Maravic, Global Marketing Director
Chief Creative Officer: Ryan Newey
Creative Directors: Adrian Lim, John Yorke
Art Director: Simon Helm
Creatives: Jo Taylor, Kiran Strickland, Verity Fine Hosken
Business Director: Stuart Lundy
Account Director: Hazal Karabulut
Agency producer: Michelle Hickey
Head of Art Buying: Maggie Roberts
Chief Strategy Officer: Yelena Gaufman
Planner: Caitlin Evans
Media agency: Initiative Media
Production company: Stink Prague
Directors: Wolfberg
Exec Producers: Klara Kralickova & David Promberger
Producer: Veronika Jelsikova
DOP: Filip Marek
Production Designer: Martin Krejzlik
Editor: Filip Malasek
Post-production: Frantisek Stefanek @ PFX, Prague
Soundtrack composer: Michal PelantSound Design:
Viktor Ekrt @ Soundsquare, Prague
