Procter & Gamble Co. unveiled two funny commercials that parody other ads and appear to be a typical cologne and perfume ads commercials. Created by the advertising agency Leo Burnett Toronto, the spots are part of the marketing campaign of Cincinnati-based P&G’s Gain laundry detergent.
The adverts feature Ty Burrell, Phil from the TV show “Modern Family.”
The campaign’s tagline is “The Seriously Good Scent”.
Getting sentimental with scent: