Crown Royal Super Bowl ad 2023 features Dave Grohl (before forming Foo Fighters, he was the drummer of the grunge band Nirvana from 1990 to 1994). Crown Royal also revealed a second ad related to the Big Game featuring Dave Grohl producing an epic rock cover of O Canada with Canadian guitar legend Donna Grantis (best known for performing and recording with Prince & 3rdeyegirl).
The advert’s message is that Crown Royal gave its Super Bowl ad to Canada to thank them for all they’ve given us: “Peanut butter. The paint roller. The replay. The battery. The egg carton. The ironing board. The electric wheelchair. Hockey. Basketball. And even Football… and that’s just the beginning.”