Review
Memorable
Effective
Style
Heart or Humor
Execution
Cliff
Good
Created by the advertising agency Wieden+Kennedy, Portland, and directed by Steve Ayson, “Cliff” is the new Nike Australia TV commercial part of its “No Turning Back” campaign. The campaign features features athletes including tennis pro Nick Kyrgios, athlete Genevieve LaCaze, NRL players James Tedesco and Cameron Smith and soccer player Tom Rogic.
The campaign tagline is “Hard way or easy way, just do it” and encourages people to run home from work.