TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Hilarious
Lidl unveiled its Christmas advert, which pokes fun at rivals and full of references to designed XMAS commercials that make viewers sad. The commercial is named “Big on a Christmas you can believe in.”
The commercial was created by advertising agency Karmarama.
Also, there is a delicious moment when Lidl’s advert making a funny reference to Kevin the Carrot.
You can read the lyrics in the caption video or below:
Could a friendship be ahead? No. It’s a Christmas ad for Lidl with great prices instead!
The world is hushed and white with snow,
Lonely hearts meet through a window.
Could a friendship be ahead?
No, it’s a Christmas ad from Lidl with great prices instead.
Free range British turkey, smell the magic,
A jumper with our logo and a pig in a blanket.
Great value parsnips, oh what a price!
Emotional gravy, that potato looks nice.
We don’t need cutesy characters when carrots taste this good.
We don’t want romance, we want award winning Christmas pud.
There’s usually a moment where we want you to feel sad…
But we don’t have time, look sparkling wine!
This cheese will make you feel so glad.
Proper Christmas magic is in cake and sprouts and gin.
At Lidl we’re Big on a Christmas you can believe in.