Coca-Cola Great Britain & Ireland unveiled a hilarious TV commercial named “Break free with a Coke that’s sugar-free.” The advert, created by the advertising agency McCann, promotes Coca-Cola Zero Sugar.
Directed by Albert Uria and produced by the Garage Films, the commercial features American actor Nicolas Coster that has the line “What else haven’t I tried?” and starts checking things off his bucket list as fun loving, crowd-surfing or dive bombing.
The marketing story of this film is that you’re never too old to try something. And a new year is the perfect time to break out of your comfort zone.