28 Videos
adidas: Creativity Gets You Noticed, feat. Tango SquadVideo thumbnail for vimeo video 234454349

adidas: Creativity Gets You Noticed, feat. Tango Squad

This is the extended version of adidas’ commercial “Creativity Gets You Noticed, feat. Tango Squad.” The advert was created by the advertising agency 72andSunny, Amsterdam and produced by Iconoclast. Directed by Paul Geusebroek, the advert features Marcelo Vieira, Paul Pogba, and Zinedine Zidane. The background music is the song “Whatever I Want” by Sterling Hayes. […]
Adidas: My WayVideo thumbnail for vimeo video 231514243

Adidas: My Way

When your biggest rival is Nike, you don’t really have any choice but to try and create something outrageously interesting. Here we evaluate Adidas’s “My Way” commercial, their attempt at staking a claim to the throne of the sports market. See our scores and thoughts right here. Memorability – 8 / 10 It’s an ad […]
Beats by Dre: Conor McGregor – DedicatedBeats by Dre: Conor McGregor – DedicatedVideo thumbnail for vimeo video 231214959

Beats by Dre: Conor McGregor – Dedicated

With only a few days before Floyd Mayweather facing the UFC’s biggest star, Conor McGregor, in T-Mobile arena on the Las Vegas Strip in Nevada, Beats by Dre has released a chilling commercial which features Conor McGregor. Posting the video to his social media accounts, McGregor wrote “Dublin, Ireland stand up! This one is for […]
DICK’S Sporting Goods: Team PhotoVideo thumbnail for vimeo video 230648142

DICK’S Sporting Goods: Team Photo

Named “Team Photo,” the new DICK’S Sporting Goods TV commercial was created by the advertising agency Anomaly, New York. The story behind the film is that “the game has changed a lot over the years. But the reasons we play have not. That’s why DICK’S Sporting Goods has been supporting youth sports in our communities […]
Nike: Smile featuring Mo FarahVideo thumbnail for vimeo video 230037667

Nike: Smile featuring Mo Farah

Wieden + Kennedy, London creates this inspiring advert for Nike. Nike’s new film ‘Smile’ celebrates the tremendous sacrifice and resilient mindset behind his record-breaking track career…and unbeatable smile. “Smile” chronicles Farah’s unseen gruelling journey and mental strength behind his smiley persona. The film gives viewers an unprecedented insight into the runner’s journey and toughest training […]
Nike: The Roger EffectVideo thumbnail for vimeo video 228343455

Nike: The Roger Effect

The world’s most powerful sports brand team up with the world’s greatest ever tennis player to give us a brand awareness commercial that many will feel is a good reflection of some plain hard facts. Here, we analyze Nikes “The Roger Effect” TV ad and give it scores out of 10 for memorability, effectiveness, style, […]
Nike: CliffVideo thumbnail for vimeo video 223255274

Nike: Cliff

Created by the advertising agency Wieden+Kennedy, Portland, and directed by Steve Ayson, “Cliff” is the new Nike Australia TV commercial part of its “No Turning Back” campaign. The campaign features features athletes including tennis pro Nick Kyrgios, athlete Genevieve LaCaze, NRL players James Tedesco and Cameron Smith and soccer player Tom Rogic. The campaign tagline […]
Nike: MuseumVideo thumbnail for vimeo video 223255285

Nike: Museum

Created by the advertising agency Wieden+Kennedy, Portland, “Museum” is the new Nike Australia TV commercial. The advert is part of Nike Australia “No Turning Back” campaign. The TVC features NRL player James Tedesco (an Australian professional rugby league footballer who currently plays for the Wests Tigers of the National Rugby League.)
Oakley: Bubba Watson Can’t Stop Rolling His Own WayVideo thumbnail for vimeo video 222466217

Oakley: Bubba Watson Can’t Stop Rolling His Own Way

The Oakley sportswear brand has always been synonymous with quality, refined style and is a little different. In this campaign, they bring in Bubba Watson as their face and voice of the modern athlete. Here, we pick apart this TV ad and give our 2 cents on the aspects that really matter. Take a look […]
Gatorade: Paul George’s Smooth FinishVideo thumbnail for vimeo video 215144514

Gatorade: Paul George’s Smooth Finish

The new Gatorade commercial features Paul George (the second time that George has starred in a Gatorade commercial). The advert tagline is “When You Got Flow, You Know” and the music background is the song 93’Til Infinity by Souls of Mischief. Given what happened in real life, the timing of this commercial could not have […]
GNC: Courage To ChangeVideo thumbnail for vimeo video 204524679

GNC: Courage To Change

Created by advertising agency Brunner Digital, the GNC commercial, Courage To Change, announce the upcoming relaunch of the brand as One New GNC. The tagline is “Don’t ever let anyone tell you, you can’t change.” Now GNC is threatening to sue Fox for rejecting its Super Bowl ad.
Nike Golf: Welcome to the Club, Jason DayVideo thumbnail for vimeo video 197874282

Nike Golf: Welcome to the Club, Jason Day

Nike Golf unveiled a new commercial featuring Jason Day (Jason Day is an Australian professional golfer and PGA Tour member. He is the current World Number 1 in the World Golf Ranking, having first achieved the ranking in September 2015). The advert announces that Nike Golf has signed world No. 1 Jason Day to a […]