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Dare Iced Coffee: Callum Murray

Dare Iced Coffee has created a new TV advertising campaign for their iced coffee beverage. The commercial was created by the advertising agency AJF Partnership. Here we analyze this commercial covering essential performance areas and give it scores out of 10 for memorability, effectiveness, style, humor and overall execution. Take a good look at the […]
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Homegoods: Go Finding

In this entry, we’re looking at Homegoods new TV commercial “Go Finding”. See our review and scores out of 10 for various essential criteria and a breakdown of our initial thoughts. Take a look at the ad and see if you share some of our views! Memorability – 8 / 10 Where most supermarket brands […]
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Glico: 71.8-Second Life

Glico, a Japanese food brand, unveiled this innovative commercial. I like the idea to use 72 actors play the same woman to emphasize her life from through birth, youth, adolescence, maturity, and death. The title of the commercial, “71.8-Second Life,” is related to the World Bank reports of global life expectancy risen from 31 to […]
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Channel 4: Azana Band – Kiss Me First

“Azana Band” is the new Channel 4 promo for the thriller Kiss Me First. Kiss Me First is a thriller that moves between the real and virtual animated worlds. The fictional AzanaBand is the world’s first sensory gaming device stimulating fear, pain, and happiness. The advert was created by the advertising agency 4Creative. I like […]
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Sling TV: Slingers

Created by the advertising agency The Martin Agency, the new Sling TV commercial is hilarious. The advert is based on the similarity between the terms slingers and swingers. The advert is efficient as the benefits of the Sling TV subscription are clearly explained and exemplified in the film. CREDITS Agency: The Martin Agency Production Company: […]
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OVO Energy: It’s Time To Power Your Life Differently

This OVO Energy commercial is first work of the creative agency Uncommon. The marketing story is “Climate change is real. It’s time to power your life differently. Switch to 100% renewable electricity from OVO.” The film is directed by Andreas Nilsson at Biscuit I like the sound and the powerful message: ‘It’s time to power […]
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McVitie’s: Sweeter Together – The Crane Driver

The UK advertising agency Grey London creates this lovely animated commercial for McVitie’s. The advert is the story of Rod, the Crane Driver. Because we know that sometimes, the little things are actually the really big things and that life really is #SweeterTogether.
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Tinder India: Start Something Epic

Tinder India unveiled a new commercial named “Start Something Epic.” The advert was created by the advertising agency BBH India and directed by Bharat Sikka. The name of the actress from the Tinder India advert is Kavya Trehan (indie musician and actor) CREDITS Agency: BBH India Production House – Ransom Film Director – Bharat Sikka […]
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Amazon: Tom Clancy’s Jack Ryan – 2018 Super Bowl Commercial
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Amazon: Tom Clancy’s Jack Ryan – 2018 Super Bowl Commercial

Amazon will broadcast two TV commercials during the 2018 Super Bowl. This 60-second promotes its Amazon Prime streaming service and it will be aired just after the halftime show. The advert spotlighting its upcoming Prime Video series, “Tom Clancy’s Jack Ryan,” an original series due Aug. 31. The marketing story is “Follow the money, save […]
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