TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Funny
ALDI Australia unveiled its funny Christmas advert. Named “Santa Crashes,” the short film was created by the advertising agency BMF Sydney.
The film is well executed, has style. Is not effective to increase sales but has the potential to become a viral video.
The marketing message is “Santa’s been found in the outback of Australia. He crash-landed in Woop Woop and was welcomed in with open arms by the local community because it’s always the more the merrier at Christmas with ALDI.”
Credits:
Agency BMF Sydney
Production Goodoil Films
Post Production Alt.VFX, Auckland
Editing Company The Editors
Sound Design Rumble Studios
Composer Elliott Wheeler
Agency Producer Claire Seffrin
Executive Creative Director Alex Derwin
Creative Director Dantie van der Merwe, David Fraser
Art Director Tom Johnson
Copywriter Chris Berents
Director Hamish Rothwell
Executive Producer Sam Long
Producer Andrew McLean
Director of Photography Germain McMicking
Music Turning Studios, Auckland