TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
Louis Vuitton unveiled its new TV commercial to promotes the fragrance Attrape-Reves Les Parfums. The advert features Emma Stone and it is directed by Sam Mendes. The tagline is “Where will your journey take you? Discover the new Louis Vuitton Fragrance Campaign, starring Emma Stone and directed by Sam Mendes.”
The soundtrack music of Louis Vuitton commercial is the song ‘XO’ by Beyonce.
The marketing message is “Intimate, abstract and metaphorical, travel is not a destination – it’s a feeling.
A continuous movement that nourishes body and spirit. Inspired by these suspended moments, a collection of nine creations for women signed by Maître Parfumeur Jacques Cavallier Belletrud.”