There are two major events for advertising industry: the launch of the year’s most anticipated movie: Star Wars: The Force Awakens and Christmas. Duracell takes advantage of both of them in its new commercial named “Star Wars Commercial: Battle for Christmas Morning”.
Promoting DURACELL Quantum and featuring the young actor Harrison Wittmeyer, the ad was produced by advertising agency Marquardt & Roche and Partners, Stamford, UK. The tagline is “Trusted Everywhere” and the soundtrack is, obviously, Star Wars Main Theme by John Williams.
The commercial is designed to resonate with Star Wars fans with children.