This Allegro’s commercial is a touching story with a lovely twisting end. The advert was created by the advertising agency: Bardzo, Warsaw, Poland .
Credits:
Advertising Agency: Bardzo, Warsaw, Poland
Creative Director: Hubert Stadnicki
Art Director: Wiktor Pietrzak
Copywriters: Ania Kowalczyk-Nowak, Hubert Stadnicki
Director: Jesper Ericstam
Director of Photography: Henrik Stenberg
Some people claim that the Allegro’s commercial is just a copy of 2014 “The Reader,” New Bell’s South Africa TV ad. (see it below)
I can notice the resemblance of the tow films, but both are brilliant. The film “The Reader” is perhaps most touching, but it remains just an advertisement for alcohol. On the other hand Allegro’s “English” makes more sense in terms of the advertised product.